HTTP vs HTTPS - How Secure is Your Site?

Are you now seeing several websites that you visit are not secure? Why are Google searches ranking sites with HTTPS over those with only HTTP? Most importantly, are you losing clients, customers or visitors to your site because it is not secure?

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Beth Okun
Online Branding

Branding your business correctly may be the most important business decision you will ever make. Online, first impressions are everything and with the ever-increasing competition, you may get only one chance.

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Beth Okun
The 8 Second Attention Span

According to recent research, the average human now has an attention spans of 8 seconds which is even shorter than the attention span of a goldfish. Whether or not this is actually true, your website still needs to grab someone’s attention and hold it until you can get your message across.

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Beth Okun
Website Terminology

SEO, SSL, RSS, URL…. What does it all mean? Like everything else, website design has its own vocabulary. The more you know, the more you’ll be able to see all the options and explain what you really need to your website designer.

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Beth Okun
Mobile Marketing

There is a better than average chance you are reading this on a mobile device. Whether in a Starbucks, commuting on mass transit, or in a waiting room, almost everyone is on their phone. If your site is not optimized for mobile by now, you are missing the boat.

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Beth Okun
Google My Business Guide

Google My Business is a free online tool that allows you to manage how you appear on Google Search and Maps. You can add features such as your business name, website address, location, hours, service area, services you offer, photos and more.

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Beth Okun
How to Move up in Google Rankings

You have a beautiful new website. Now what? Because the internet is constantly being updated with more information and more businesses like yours, competition for visibility is getting tougher than ever. SEO (Search Engine Optimization) alone may not get you noticed.

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Beth Okun
The Importance of Colors in Branding

There are hundreds of articles on the meaning of colors in branding but the simple fact is, color is perceived by everyone differently because of their own experiences. Nevertheless, there are some universal reactions about certain colors.

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Beth Okun